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    Richard Wagstaff

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    Digital Marketing Strategy, Bespoke Web Based Applications and Business Integration. Richard’s strong business background and experience combined with his Digital Marketing and Web based technology expertise give him a rare ability to identify value creation opportunities for businesses using Digital Marketing and Web based technology. He is also well positioned to help our clients plan and implement those initiatives effectively. Richard been involved at senior management and board level in digital businesses for 20 years.

    Email Marketing Alive and Well

    Posted by Richard Wagstaff, on Thu, Dec 1,"16

    Alison Lindemann posted this blog for WSI recently as we hnave been exploring the question of what role Email Marketing plays in today's digital marketing mix.

    Email Marketing Is Alive And Well – And Better With Social Media | WSI
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    Topics: Digital Marketing, Email Marketing

    How to Guide for CRM (Customer Relationship Management)

    Posted by Richard Wagstaff, on Wed, Nov 30,"16

    Digital Marketing technology is rapidly merging with Customer Relationship Management technology.  Our recent email marketing articles give us an insight into the functionality of modern email marketing technology.  The latest email marketing and digital marketing automation platforms have seemless integrations with CRM systems, or include their own CRM functionality - or both!  It is quite a complex area and one where most definitely one CRM system does NOT fit all!  You might be suprised at the number of medium to large sized companies who fail to implement a CRM successfully on their first and even second attempts.

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    Topics: Digital Marketing, How to Guide, CRM

    Tips and tricks for Mobile Friendly Campaigns

    Posted by Richard Wagstaff, on Tue, Nov 29,"16

    One key digital marketing message for the year is - "Make sure its mobile friendly".  This applies to nearly everything on the web.  We have created this infographic to explain how to make your email amrketing campaigns mobile friendly.

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    Topics: Infographic, Digital Marketing, Digital Advertising

    5 techniques to Sky Rocket your Email Marketing

    Posted by Richard Wagstaff, on Mon, Nov 28,"16

    Email marketing continues to be one of the most effective ways of connecting with your audience – regardless of the device they use. The following five best practice techniques will highlight new opportunities to publish targeted email messages that build customer loyalty and increase sales.

    Watch the video below to find out more.

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    Topics: Digital Marketing, Digital Marketing Videos

    TKF Training Engage with WSI For SEO & Paid Search

    Posted by Richard Wagstaff, on Wed, Jul 27,"16

    TKF Training has chosen to work with WSI to help increase traffic to exisiting their website and improve their overall digital presence.  WSI has decided to implement a national SEO campaign along with paid search to cover all bases.

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