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    How Fast should we respond to Form Submissions?

    Posted by Richard Wagstaff, on Thu, Aug 17,"17

    I hate to say it but the answer is rapidly becoming....Instantly! Here's why.

     

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    Topics: Digital Marketing Strategy, Marketing Automation, Digital Marketing

    MARKETING AUTOMATION: ALL THE COOL MARKETERS ARE DOIN' IT!

    Posted by Yaron Berkowitz, on Thu, Aug 13,"15

    Most marketers and businesses know what they need to do to launch and maintain successful marketing campaigns. They realize the importance of quality content integrated with an active social media presence and a dedicated outreach process. They understand the role of measuring results and using them to iterate and improve their strategies and tactics. And they acknowledge that keeping their eyes on the digital horizon is a necessity.

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    Topics: Marketing Automation

    GROWING LEADS AND SALES WITH MARKETING AUTOMATION

    Posted by Yaron Berkowitz, on Thu, Aug 13,"15

    At its core, digital marketing has a simple goal: get more customers. The whole marketing process can be boiled down to three steps. Step one is to attract and interest people in your products and services. Step two is to turn interested people into customers by making sales. And step three is to to retain existing customers by keeping them happy. If you're lucky, the mythical step four occurs when extremely satisfied customers refer their friends and family (you should do the happy dance if and when this starts to happen because it means you've made it).

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    Topics: Marketing Automation

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