The Sagemont School, a private school in Broward County, Florida has selected WSI to launch a new SEO campaign. WSI has a long-standing relationship with the Sagemont School having managed a successful SEO campaign for their Broward County Summer Day Camp. WSI also launched a new website for Camp Sagemont in February of 2016.
There's a lot of talk about the importance of numbers in this age of Big Data, and with good reason - analytics are vital to digital marketing success. It is vital for a company to be clear on what it is measuring and why. The data colleccted must be aligned with the digital marketing strategy.
We've probably said it before, but in the digital space it really is all about your customers. The journey you've laid out - or perhaps most critically, neglected to lay out - is the foundation upon which everything else should be built. Your customers and their journey are what defines your digital ecosystem.
Topics: Digital Marketing Strategy